What could a World of Warcraft loyalty or veteran program look like?

Seven years is a long time to be alive in the video game world. When you talk about games you played for seven years, you usually talk about WoW, Mario Kart, Goldeneye 64, and EverQuest. One thing that I have always felt was missing from Blizzard that synced up with one of my fondest memories of the MMO genre was a yearly loyalty program with rewards for all players to partake in. We get this somewhat during the Winterveil holiday with each year's exclusive gift, but I'm talking about ...

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